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Brand-driven Innovation

Autor: Erik Roscam Abbing

Número de Páginas: 210

Branding can inspire innovation in products and services, creating value for organizations and consumers alike. This in turn can lead to a durable relationship between brands and customers. Brand-driven Innovation explores branding theory and its relation to innovation, in order to provide readers with a solid foundation of knowledge. The book employs a practical, four-step method that will help readers apply brand-driven innovation in their own academic or business context.

Sailing Directions for the East Coast of Siberia, Mys Otto Shmidta to Sakhalinskiy Zaliv Including Ostrov Vrangelya

Autor: United States. Naval Oceanographic Office

Número de Páginas: 416

Polar Icebreakers in a Changing World

Autor: National Research Council , Transportation Research Board , Marine Board , Division On Earth And Life Studies , Polar Research Board , Committee On The Assessment Of U.s. Coast Guard Polar Icebreaker Roles And Future Needs

Número de Páginas: 135

The United States has enduring national and strategic interests in the polar regions, including citizens living above the Arctic circle and three year-round scientific stations in the Antarctic. Polar icebreaking ships are needed to access both regions. Over the past several decades, the U.S. government has supported a fleet of four icebreakersâ€"three multi-mission U.S. Coast Guard ships (the POLAR SEA, POLAR STAR, and HEALY) and the National Science Foundation's PALMER, which is dedicated solely to scientific research. Today, the POLAR STAR and the POLAR SEA are at the end of their service lives, and a lack of funds and no plans for an extension of the program has put U.S. icebreaking capability at risk. This report concludes that the United States should continue to support its interests in the Arctic and Antarctic for multiple missions, including maintaining leadership in polar science. The report recommends that the United States immediately program, budget, design, and construct two new polar icebreakers to be operated by the U.S. Coast Guard. The POLAR SEA should remain mission capable and the POLAR STAR should remain available for reactivation until the new polar...

Sailing Directions for the Baltic

Autor: United States. Naval Oceanographic Office

Número de Páginas: 352

Sailing Directions for Northern U.S.S.R.: Ostrov Dikson to Mys Shmidta and Mys Helen to Mys Shmidta

Autor: United States. Hydrographic Office

Número de Páginas: 466

Sailing Directions for the Northern U.S.S.R.

Número de Páginas: 372

Sailing Directions for Northern U.S.S.R.

Autor: United States. Naval Oceanographic Office

Número de Páginas: 420

Sailing Directions (planning Guide) for the Arctic Ocean

Autor: United States. Defense Mapping Agency. Hydrographic/topographic Center

Número de Páginas: 480

Department of Transportation and related agencies appropriations for 1989

Autor: United States. Congress. House. Committee On Appropriations. Subcommittee On Department Of Transportation And Related Agencies Appropriations

Número de Páginas: 1016

Sailing Directions - Planning Guides

Autor: National Geospatial-intelligence Agency

Número de Páginas: 444

Sailing Directions for Northern U.S.S.R.: Mys Kanin Nos to Ostron Dikson

Autor: United States. Hydrographic Office

Número de Páginas: 446

Sailing Directions for Northern U.S.S.R.: Mys Nemetskiy to Mys Kanin Nos

Autor: United States. Hydrographic Office

Número de Páginas: 470

Sailing Directions for the Northern U.S.S.R.

Autor: United States. Defense Mapping Agency. Hydrographic/topographic Center

Número de Páginas: 486

Coast Guard Arctic Implementation Capabilities

Autor: United States. Congress. House. Committee On Transportation And Infrastructure. Subcommittee On Coast Guard And Maritime Transportation

Número de Páginas: 122

Marketing

Autor: Philip Kotler , Suzan Burton , Kenneth Deans , Linen Brown , Gary Armstrong

Número de Páginas: 743

The ultimate resource for marketing professionals Today’s marketers are challenged to create vibrant, interactive communities of consumers who make products and brands a part of their daily lives in a dynamic world. Marketing, in its 9th Australian edition, continues to be the authoritative principles of marketing resource, delivering holistic, relevant, cutting edge content in new and exciting ways. Kotler delivers the theory that will form the cornerstone of your marketing studies, and shows you how to apply the concepts and practices of modern marketing science. Comprehensive and complete, written by industry-respected authors, this will serve as a perennial reference throughout your career.

Sailing Directions (planning Guide) and (enroute) for Antarctica

Número de Páginas: 568

Sailing Directions for Northern U.S.S.R.

Autor: United States. Defense Mapping Agency. Hydrographic Center

Número de Páginas: 480

Challenges of the Modern Economy

Autor: Yakhya G. Buchaev , Arsen S. Abdulkadyrov , Julia V. Ragulina , Arutyun A. Khachaturyan , Elena G. Popkova

Número de Páginas: 687

The book focuses on a systemic study of the challenges of the modern economy and related problems and areas of sustainable development of countries, regions, and businesses, with particular attention paid to the new prospects offered by the spread of digital technology. The book’s contribution to the literature is that it reveals the specifics and digital perspectives of supporting the SDGs in the economy at every level of the economy: country, regional, and corporate, considering sectoral specificities—this is reflected in six parts of the book. Part 1 identifies contemporary challenges of the modern economy as barriers to sustainable development. Part 2 reflects the future direction of sustainable development of the countries. Part 3 considers the problems and prospects for sustainable development of regions. Part 4 focuses on the problems and prospects for the sustainable development of enterprises and industries. Part 5 sheds light on the economic and legal foundations and cooperative mechanisms of sustainable development. Part 6 offers recommendations for enhancing the use of digital technologies offered by Industry 4.0 to support the SDGs. Scientists whose research...

Aids to Navigation Manual

Autor: United States. Coast Guard

Número de Páginas: 952

The Optimization of Parameters for Ships Navigating in Ice

Autor: L. G. Tsoy

Número de Páginas: 717

This book presents an analytical review of the world’s construction of icebreakers, detailing the prospects of navigation along the North Sea Route. It provides the results of engineering and cost efficiency feasibility studies (ECSs) for arctic icebreakers and ice-going new generation transport ships forming part of the Russian merchant fleet. The book considers theoretical and experimental studies of ice performance of domestic icebreakers, provides the results of research into the design and construction of ice navigation transport ships, and discusses aspects of safe navigation in ice conditions.

Technical Abstract Bulletin

Número de Páginas: 850

Maritime Transport and Regional Sustainability

Autor: Adolf K.y. Ng , Jason Monios , Changmin Jiang

Número de Páginas: 372

This issue of Advances in Molecular Pathology will provide a comprehensive review of the most current practices, trends, and developments in the field of Molecular Pathology. Publishing on an annual basis, the volume will be divided into 7 sections: Genetics, Hematopathology, Infectious Disease, Pharmacogenomics, Informatics, Solid tumors, and Identity/HLA. Led by Dr. Gregory Tsongalis of Dartmouth University, a team of experienced pathologists from institutions across the country oversee annual topic and expert author selection. - Offers the latest original research and theory for transfer into practice - Applies evidence and theory drawn from cases across the globe - Assesses major governmental maritime infrastructure initiatives and their relation to sustainability

Marine Design XIII

Autor: Pentti Kujala , Liangliang Lu

Número de Páginas: 1160

Marine Design XIII collects the contributions to the 13th International Marine Design Conference (IMDC 2018, Espoo, Finland, 10-14 June 2018). The aim of this IMDC series of conferences is to promote all aspects of marine design as an engineering discipline. The focus is on key design challenges and opportunities in the area of current maritime technologies and markets, with special emphasis on: • Challenges in merging ship design and marine applications of experience-based industrial design • Digitalisation as technological enabler for stronger link between efficient design, operations and maintenance in future • Emerging technologies and their impact on future designs • Cruise ship and icebreaker designs including fleet compositions to meet new market demands To reflect on the conference focus, Marine Design XIII covers the following research topic series: •State of art ship design principles - education, design methodology, structural design, hydrodynamic design; •Cutting edge ship designs and operations - ship concept design, risk and safety, arctic design, autonomous ships; •Energy efficiency and propulsions - energy efficiency, hull form design, propulsion...

Marine Design XIII, Volume 2

Autor: Pentti Kujala , Liangliang Lu

Número de Páginas: 512

This is volume 2 of a 2-volume set. Marine Design XIII collects the contributions to the 13th International Marine Design Conference (IMDC 2018, Espoo, Finland, 10-14 June 2018). The aim of this IMDC series of conferences is to promote all aspects of marine design as an engineering discipline. The focus is on key design challenges and opportunities in the area of current maritime technologies and markets, with special emphasis on: • Challenges in merging ship design and marine applications of experience-based industrial design • Digitalisation as technological enabler for stronger link between efficient design, operations and maintenance in future • Emerging technologies and their impact on future designs • Cruise ship and icebreaker designs including fleet compositions to meet new market demands To reflect on the conference focus, Marine Design XIII covers the following research topic series: •State of art ship design principles - education, design methodology, structural design, hydrodynamic design; •Cutting edge ship designs and operations - ship concept design, risk and safety, arctic design, autonomous ships; •Energy efficiency and propulsions - energy...

Publications ...

Autor: United States. Hydrographic Office

Número de Páginas: 406

Chukchi Sea Planning Area, Oil and Gas Sale 193 and the Seismic Surveying Activities in the Chukchi Sea

Número de Páginas: 632

Beaufort Sea Planning Area Oil and Gas Lease Sale 170, North Slope Borough of Alaska

Número de Páginas: 382

Department of Transportation and Related Agencies Appropriations for Fiscal Year 1990: Department of Transportation, General Accounting Office

Autor: United States. Congress. Senate. Committee On Appropriations. Subcommittee On Transportation And Related Agencies

Número de Páginas: 1368

Trans

Número de Páginas: 244

The Arctic in International Law and Policy

Autor: Kristina Schönfeldt

Número de Páginas: 1675

The Arctic is an increasingly important region faced with major challenges caused not only by the effects of climate change, but also by a growing interest in its living and non-living resources, its attraction as a new destination for tourism, and as a route for navigation. It is not only the eight Arctic States that have paid an increased level of attention to the region; several non-Arctic actors from Asia and Europe also seek to gain more influence in the High North. At the same time, the evolving law and policy architecture for the Arctic region has recently played a more prominent role in the political and academic debate. Unlike Antarctica, where the coherent Antarctic Treaty System governs international cooperation, the legal regime of Arctic affairs is based on public international law, domestic law, and 'soft law'. These three pillars intersect and interact making Arctic governance multi-faceted and highly complex. This book provides an analytical introduction, a chronology of legally relevant events, and a selection of essential materials covering a wide range of issues-eg delineation and delimitation of maritime boundaries, environmental protection, indigenous peoples' ...

Beaufort Sea Planning Area Proposed 1996 Oil and Gas Lease Sale 144, Alaska Outer Continental Shelf (OSC)

Número de Páginas: 468

Department of Transportation and Related Agencies Appropriations for Fiscal Year 1994

Autor: United States. Congress. Senate. Committee On Appropriations. Subcommittee On Transportation And Related Agencies

Número de Páginas: 914

Department of Transportation and related agencies appropriations for fiscal year 1990

Autor: United States. Congress. Senate. Committee On Appropriations. Subcommittee On Transportation And Related Agencies

Número de Páginas: 1392

Department of Transportation and Related Agencies Appropriations for Fiscal Year 1994: Department of Health and Human Services ... pt. 3. Submitted questions and statements

Autor: United States. Congress. Senate. Committee On Appropriations. Subcommittee On Transportation And Related Agencies

Número de Páginas: 896

The Natural and Societal Challenges of the Northern Sea Route

Autor: Willy Østreng

Número de Páginas: 432

Yohei Sasakawa The Northern Sea Route is the shortest shipping route connecting the Far East and Europe. However, the route has been practically inaccessible to commercial vessels, due to the harsh natural conditions in the area, which make navigation possible for only a small part of the year, and then only with an icebreaker leading the way. Opening the Northern Sea Route would greatly facilitate international shipping, making two routes - a northbound one through the NSR, and a southbound one through Suez- available throughout all seasons. The Northern Sea Route would also help to boost economic development, including the exploitation of natural resources in Russian regions along the coast of the Arctic Ocean. Thanks to international cooperation, we have been able to set up and successfully conclude a special project to investigate the possibilities of developing the Northern Sea Route as a commercial route, while protecting the environment, wildlife and peoples of the Arctic Ocean region. This represents a highly significant step in terms of future global development.