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Colorimetría Aplicada 2

Autor: Claudio Terribile

Número de Páginas: 145

Después de cinco años de la publicación del libro de Colorimetría Aplicada se renueva la cita hacia los temas de colorimetría con el libro de Colorimetría Aplicada II. Esto libro trata desde otros puntos de vistas la colorimetría en relación al sector de la peluquería y específicamente quería escribir esta obra analizando los aspectos básicos de la colorimetría en relación con los componentes de la luz que causa en nuestros ojos sensaciones perceptivas prufundizando la que es la teoría más famosa en la cual se basan diferentes cursos de colorimetría, es decir la teoría de Itten. Además, el libro de Colorimetría Aplicada II trata desde los temas de la composición de pigmentos orgánicos e inorgánicos hasta la estructura misma de la composición de pigmentos de un tinte cosmético. Además, dos capítulos importantes que quería dedicar, el primero sobre colorimetría y matemática, que trata con curiosidad la construcción de un color cosmético que no tenemos disponible a través de otros colores que podemos tener, y el segundo sobre la asesor ía de la imágen y los temas de la armocromía. Contenidos del libro: - 1.0 Colorimetría /Teoría básica - 2.0 La...

Growing Up the Wall

Autor: Sue Fisher

Número de Páginas: 190

No matter how small the outdoor space you have, this book will get you started on a new way of growing. Grow up! If you have limited outdoor space and would like to grow your food, this practical illustrated guide will help you transform previously plant-free zones into thriving, beneficial and utterly beautiful food-growing areas. Using special containers, either bought or homemade, as well as conventional methods such as growing frames, wall boxes, hanging baskets and ladder allotments, you can grow a wide range of edible crops. This book also includes guidance on creating edible roof gardens and how to plan and grow crops on green roofs, including on sheds. There is also a directory of plants suitable for vertical growing – fruit, flowers and herbs as well as vegetables – with advice on how to cultivate them. Whether you have an apartment with just a wall, windowsill, balcony or small flat roof; a school with nothing but a tarmac playground; or just a paved courtyard in your community centre, this book will get you started on a new way of growing.

Spiritual Friends

Autor: Thubten Dondrub

Número de Páginas: 178

A collection of the favorite guided meditations of senior monks and nuns of the International Mahayana Institute of the FPMT. A collection of the favorite guided meditations of senior monks and nuns of the International Mahayana Institute of the FPMT. These meditations center on different Buddhist themes and provide a good resource for the practicing meditator. The book also includes brief spiritual autobiographies that allow the reader to trace each contributors' entry into and study of Tibetan Buddhism. Our true spiritual friends are the positive potentials in our minds, which will never never disappoint us and never desert us. Similarly, the generous and personal meditations offered in this book help us develop these potentials and thus are true friends to whom we can always turn. Likewise, the Sangha, as the ordained followers of the Buddha upon whom the continuity of the Buddha's teachings depend, are spiritual friends who encourage us and inspire us to transform our minds. This unique book—the first from the International Mahayana Institute—contains meditations written by eighteen nuns and monks of the IMI Sangha as well as an autobiographical essay from each in which...

The Polytunnel Handbook

Autor: Andy Mckee , Mark Gatter

Número de Páginas: 180

A comprehensive guide to all aspects of polytunnel usage, from planning your purchase to harvesting the rewards. A polytunnel, high tunnel or hoop house, can be used as an affordable, low-carbon aid to growing your own food all year round, from crispy salads and fresh vegetables in the dead of winter to juicy melons and mouth-watering grapes in high summer. But once you've decided to invest in a polytunnel, there are many questions to be answered... Do you need planning permission? What are the different sizes and types you can buy? Where should you put it, and how do you put it up? What can you use it for, how do you look after it, and what are the likely problems? The Polytunnel Handbook looks at all aspects of using a polytunnel, from planning to harvesting. The book features a step-by-step guide detailing how polytunnels are put up and maintained, and also detailed instructions on building a polytunnel from scratch for DIY enthusiasts. There are also chapters on developing healthy soil and preventing pests, and a jargon-free guide to the range of often mystifying accessories that many tunnel retailers offer. Learn how to keep your polytunnel productive in every season with...

Teachings from the Vajrasattva Retreat

Autor: Lama Zopa Rinpoche , Nicholas Ribush

Número de Páginas: 658

This book is an edited transcript of Lama Zopa Rinpoche’s teachings at a three-month Vajrasattva retreat held at Land of Medicine Buddha, Soquel, California, from February 1 to April 30, 1999.

Advice for Monks and Nuns

Autor: Lama Yeshe , Lama Zopa Rinpoche

Número de Páginas: 104

You can find an eBook version of this title on Google Play. In these talks, Lama Yeshe and Lama Zopa Rinpoche explain the great benefits of practicing Dharma as an ordained person, how to keep the ordination pure, the purpose of the monastic community, how to live together as monks and nuns, and much more. The necessity for the lay community to support the Sangha is also made clear, and not only monks and nuns but lay practitioners, too, will gain much by reading this booklet. This book is made possible by kind supporters of the Archive who, like you, appreciate how we make these teachings available in so many ways, including in our website for instant reading, listening or downloading, and as printed and electronic books. Our website offers immediate access to thousands of pages of teachings and hundreds of audio recordings by some of the greatest lamas of our time. Our photo gallery and our ever-popular books are also freely accessible there. Please help us increase our efforts to spread the Dharma for the happiness and benefit of all beings. You can find out more about becoming a supporter of the Archive and see all we have to offer by visiting our website. Thank you so much,...

Sustainable Graphic Design

Autor: Wendy Jedlicka

Número de Páginas: 534

The graphic artist's guide to sustainable design Graphic design is frequently thought of as a purely decorative effort. Yet these efforts can be responsible for shocking impacts on natural resources just to produce a barely-glanced-at catalog or mail piece. Sustainable Graphic Design: Tools, Systems, and Strategies for Innovative Print Design helps designers view graphic design as a holistic process. By exploring eco-conscious materials and production techniques, it shows designers how to create more effective and more sustainable designs. Sustainable Graphic Design opens your eyes to the bigger picture of design seen from the viewpoints of the audience, the creative vendor, their suppliers, and society as a whole. Chapters are written by a wide range of sustainable design pioneers and practitioners—including graphic designers, creative managers, marketing consultants, environmentalists, researchers, and psychologists—giving you critical information on materials and processes. Case studies illustrate and tie concepts together. Sustainability isn't a fad or a movement; it's a long-term paradigm shift. With this forward-looking toolkit, you'll be able to infuse your work with...

Software Essentials for Graphic Designers

Autor: Mark Gatter

Número de Páginas: 250

Today's software packages and, more specifically, their user manuals have become huge and complex, making them daunting prospects for beginners or those in need of a refresher course. Now Mark Gatter presents a groundbreaking book, aimed primarily at new graphic designers and students, which imparts the essential basics that professionals will need on a day-to-day basis to run seven major graphics and web-design programs used the world over. Each chapter familiarizes the user with the screen, menus, windows, tools, navigation system and basic procedures specific to each piece of software. There is a logical flow of information and methods, complimented by colour illustrations, which enables the learner to start using the program immediately, regardless of the version they have installed. All instructions are provided in both Mac and PC format.

How to Grow Food in Your Polytunnel

Autor: Mark Gatter , Andy Mckee

Número de Páginas: 355

An easy-to-follow, practical guide to growing crops year-round in your polytunnel. Are you using your polytunnel, also known as high tunnel or hoop house, to its full potential? If so you'll be harvesting fresh crops all year round – sweet potatoes and late celery in November; winter radish, baby carrots and celeriac in early February; salad leaves right through the winter. Even in the 'hungry gap' you'll have a choice of new potatoes, pak choi, peas, tender cabbages, beetroot and more. How to Grow Food in Your Polytunnel has all the information you need to make the most of this precious covered space, including a detailed crop-by-crop guide to the growing year, dedicated chapters on growing for each season, including the 'hungry gap', and a handy sowing and harvesting calendar to help with planning.

Yoga of Offering Food

Autor: Lama Zopa Rinpoche

Número de Páginas: 18

All the things we do -- eating, walking, washing, working, talking -- everything can become very powerful methods for quickly achieving enlightenment. Through the Mahayana practice of offering the food we eat which is based on the Hinayana and adorned with the Vajrayana our lives become most beneficial, not only for ourselves but for all sentient beings. This book is made possible by kind supporters of the Archive who, like you, appreciate how we make these teachings freely available in so many ways, including in our website for instant reading, listening or downloading, and as printed and electronic books. Our website offers immediate access to thousands of pages of teachings and hundreds of audio recordings by some of the greatest lamas of our time. Our photo gallery and our ever-popular books are also freely accessible there. Please help us increase our efforts to spread the Dharma for the happiness and benefit of all beings. You can find out more about becoming a supporter of the Archive and see all we have to offer by visiting us online! Thank you so much, and please enjoy this ebook.

Grow Organic Salad Leaves and Greens

Autor: Charles Dowding

Número de Páginas: 337

'An essential book for every kitchen and garden.' NIGEL SLATER 'The number one book for anyone who loves salads.' ANNA PAVORD 'Charles is a passionate and accomplished gardener'. RAYMOND BLANC An updated edition of the definitive guide to salad leaves, with everything from sowing and growing leaves to delicious salad recipes. Salad leaves can flourish in a range of settings – whether on a windowsill, in your garden or on the allotment. This compendium of practical methods will inspire you to grow a wide variety of salads throughout the year, including lettuce, spinach, cabbage, beets, endives and chicories. Beautifully designed with colour photos throughout, Grow Organic Salad Leaves and Greens includes detailed information on how to grow micro-leaves using organic and permaculture principles, enabling you to enjoy fresh salad while also lowering your carbon footprint. Written by the guru of no-dig, Charles Dowding provides an overview of all you need to grow productive, healthy and tasty salads. He shares vital knowledge and gardening tips, from advice on indoor propagation to coping with slugs and other pests. The guide also includes delicious and imaginative recipes by...

Living on One Acre or Less

Autor: Sally Morgan

Número de Páginas: 365

An accessible and comprehensive guide, filled with everything you need to set up your own mini-farm and live more self-sufficiently. With the help of this handy book, you can grow all the fruit and vegetables your family needs, raise animals for meat and eggs, keep fish and bees, and even produce firewood on a plot of land of just one acre or less – all alongside your work and family life. Whether you have a garden, a paddock or perhaps the corner of a field, Sally Morgan guides you through various useful topics, including growing fruit and vegetables throughout the year, producing fish with aquaponics, and keeping livestock – poultry, pigs, sheep and goats. There is also helpful information on how to layout your plot, including fencing, poly tunnels or greenhouses, and tips on managing soil fertility. This updated edition also includes a chapter on coping with extreme weather conditions. Filled with practical advice, Living on One Acre or Less is essential reading for anyone who aspires to take control of their food supply or who wants to do more with the land they've got.

Short Vajrasattva Meditation

Autor: Lama Zopa Rinpoche

Número de Páginas: 26

Lama Zopa Rinpoche has composed this short Vajrasattva practice and requested that it be published in a pocket-sized format that is easy for people to carry round and have available at all times. Thus, we can be like the great Atisha - whenever we notice we have broken a vow or created any other kind of negative karma, we can whip out our little Vajrasattva book and purify that negativity with the four opponent powers without a second's delay.

Design for Media

Autor: Di Hand , Steve Middleditch

Número de Páginas: 385

This essential guide provides you with a tailored introduction to the design techniques and production practices employed in the media industry. It presents clear and relevant explanations of how to design and produce any type of print and online publication to a professional standard, from pre-planning through to going to press or online. In providing the context, principles and thinking behind design over time, alongside the key practical techniques and know-how, this resource will enable you to present information clearly and effectively. Key features: Provides a complete resource, explaining the background, theory and application of design as well as the ‘how to’ Tutorials and exercises demonstrate how to create clean, attractive and well-targeted designs Supported by a comprehensive gallery of examples and case studies Highly illustrated throughout Colour ‘How to’ sections explain in detail how to create layouts and work with type, pictures and colour successfully Design for Media is a core resource for students and professionals in journalism, PR, advertising, design and across the media and creative sectors.

Winter Gardening in the Maritime Northwest

Autor: Binda Colebrook

Número de Páginas: 210

Many gardeners can supply a significant amount of their own food during the plentiful summer harvest. But the key to substantial savings on your food bill is putting fresh, homegrown produce on your table every month of the year. And in the mild, forgiving climate of the maritime Pacific Northwest, it can be easier than you might think. In Winter Gardening in the Maritime Northwest, Binda Colebrook provides a complete guide to cool-season crops and how to raise them. Gardeners from Southeastern Alaska to southern Oregon will benefit from her clear, practical advice on: Selecting and preparing the ideal winter gardening site Maximizing production and minimizing pests with cloches, cold frames, mulches and companion planting Choosing the best strains and hardiest varieties for a year-round growing season. An excellent companion volume to The Winter Harvest Cookbook, this revised and updated edition of the classic text will have you serving up fabulous alternatives to bland, expensive and tasteless imported supermarket vegetables in no time. Whether your favorite meals include hearty roots or succulent greens, Winter Gardening in the Maritime Northwest will help you maximize your...

Editorial Design

Autor: Cath Caldwell , Yolanda Zappaterra

Número de Páginas: 643

Editorial Design: Digital and Print is a comprehensive guide to the traditional and digital skills that a designer will need for a future career in visual journalism today – the design of magazines and newspapers for a wide variety of markets. Generously illustrated, including case studies, practical exercises and tips, examples of best practice and profiles of individual designers including Mark Porter, Scott Dadich and Janet Froelich, the book explains the fundamentals of editorial design and layout. Subjects covered include current and emerging digital formats, branding, how to create layouts, handling copy and images, design, and production skills and trends in editorial design. With insider advice and opinions from leading contemporary designers, the book is a practical reference and learning resource that will teach readers everything they need to know to reach the top of the profession.

Real World Print Production with Adobe Creative Suite Applications

Autor: Claudia Mccue

Número de Páginas: 353

Contrary to popular belief, print is not dead! With all the interest in online publishing here in the 21st century, it’s easy to lose sight of the fact that information is still widely disseminated through the good old medium of print. The advent of desktop publishing granted new levels of power and control to the layout artist and graphic designer, but it hasn’t made the process of getting the perfect print foolproof. Sometimes managing the disparate elements of fonts, images, colors, and more, while dealing with the quirks of page-layout applications makes even the bravest designer and production editor long for the hands-on days of moveable type. Creating a great layout on your monitor is only half the battle; how do you make it work on paper? Print production expert Claudia McCue takes on the challenge of putting ink to paper, offering clear, authoritative guidance to print professionals and anyone else who has been frustrated by the obstacles of getting electronic documents to print perfectly. This new edition of Claudia’s classic book is now fully Adobe-centric, and shows readers how to use the different applications in the Adobe Creative Suite 4 together to create and ...

How to Create a New Vegetable Garden

Autor: Charles Dowding

Número de Páginas: 256

The UK's leading no-dig gardening expert, Charles Dowding, draws on his years of experience to show how easy it is to start a new vegetable garden. Any plot - whether a building site, overgrown with weeds or unwanted lawn - can be turned into a beautiful and productive vegetable area. Charles's no-nonsense and straightforward advice is the perfect starting point for the beginner or experienced gardener. The book takes you step-by-step through everything - from planning, clearing the ground and the early stages of starting a vegetable garden, to growing in polytunnels and greenhouses. There is also helpful guidance on how to use mulch, ways to minimise digging, and planting/sowing tips across the seasons. Filled with labour-saving ideas and the techniques that Charles uses to garden so successfully, How to Create a Vegetable Garden is illustrated throughout with photos and tales from Charles's first year in his new vegetable garden.

Prepping 101

Autor: Kathy Harrison

Número de Páginas: 393

The next severe storm, power outage, or financial meltdown could hit at any time. Having a household contingency plan and being part of a strong, resilient community could mean the difference between life and death. This friendly and highly accessible guide introduces the most important, practical steps your whole family can take in advance to ensure survival, safety, and comfort in short- or long-term emergencies. The critical information is presented in 40 achievable tasks, ranging from creating a preparedness notebook and repackaging store-bought food for storage to more involved preparations, such as learning to collect rainwater and building a solar oven. This publication conforms to the EPUB Accessibility specification at WCAG 2.0 Level AA.

How to Grow Winter Vegetables

Autor: Charles Dowding

Número de Páginas: 234

Widen your winter horizons and enjoy an abundance of vegetables at the darkest time of year in this lovely book. Many people believe that not much grows in winter, but a well-organised plot can still be productive with careful planning. In fact, many salads can be grown in winter, especially with a little protection from fleece, cloches or larger structures. Written by organic gardening expert Charles Dowding, this guide explains how you can come through winter with plenty of vegetables stored and ready to harvest. Beautifully designed with full-colour photographs from Martin's garden, How to Grow Winter Vegetables includes an extensive month-by-month sowing, planting and growing calendar, as well as plenty of tips on storing produce. Martin shares harvesting guidance, from garlic in July right through to spring cabbage and pea shoots in May. The guide also includes a whole section on frost-hardy salad plants and other vegetables. How to Grow Winter Vegetables is a useful resource for anyone looking to utilise their garden and grow fresh produce throughout the year.

The Design Manual

Autor: David Whitbread

Número de Páginas: 386

The Design Manual by David Whitbread is an indispensable and comprehensive reference for traditional and digital publishing. From beginners to professional graphic designers, desktop publishers and graphic design students, The Design Manual provides essential information on conceptual approaches, planning and project development techniques for print, web and multimedia production. Design tasks are divided into sections on publication, corporate identity, on-screen and advertising design. There is discussion of specific skills such as branding and logo design; stationery, catalogue, annual report and newsletter production; websites; storyboarding and animation techniques; and more. The production section discusses layout and typography for print and screen, colour and colour systems, printing and finishing processes. With numerous checklists and practical tips throughout the text, The Design Manual has become a standard reference for anyone involved in or interested in design.

Das Deutsche Eisenbahn-Adressbuch

Número de Páginas: 396

Iron House

Autor: Jerome Washington

Número de Páginas: 184

His manuscripts were destroyed, his typewriter seized, and his life threatened, but Jerome Washington wouldn't stop writing! Savagely funny and deeply moving, Washington's stories won praise from Norman Mailer and many others. In spare, bold style, Washington looks at crime, criminals, and the secret lives of the men who live in iron houses. Iron House won the Western States Book Award for Creative Nonfiction, was a "Booklist" Editor's Choice, and was given a starred review in "Publishers Weekly."

Diseño editorial

Autor: Cath Caldwell , Yolanda Zappaterra

Número de Páginas: 240

La controversia que enfrentaba a las publicaciones en papel y las publicaciones digitales ha terminado. Ahora formamos parte de una nueva edad de oro del diseño editorial, un ecosistema de medios híbrido, integrado con las redes sociales, las campañas promocionales, los actos presenciales y los productos diseñados para dispositivos móviles. En este nuevo contexto es más necesario que nunca conocer bien los fundamentos del diseño editorial, los principios básicos de la tipografía, la dirección de arte y la maquetación. Este libro es un manual básico sobre diseño editorial en la era digital. Te ofrece la orientación teórica y los consejos prácticos fundamentales para trasladar las necesidades del periodismo actual a la composición de la página impresa o digital. Con esta nueva edición, totalmente revisada y actualizada, aprenderás a integrar tus conocimientos de tipografía y creación de imágenes con los diversos canales que ofrecen tanto las técnicas de impresión modernas como las publicaciones digitales. Y además encontrarás información detallada sobre los distintos formatos editoriales, una historia del diseño editorial y numerosos recursos y ejemplos...

Ridge Review

Número de Páginas: 610

Tricycle

Número de Páginas: 146

Real World Print Production with Adobe Creative Cloud

Autor: Claudia Mccue

Número de Páginas: 392

Sharpen your print production skills with this definitive resource created specifically for design professionals who need to create files using the Adobe Creative Cloud, including InDesign, Photoshop, Illustrator, and Acrobat and output for printing. The previous edition was steady seller, helping designers who have no training in print get up and running quickly and not make expensive mistakes on their projects. Completely updated for CS6 and the CC, this book also helps designers with some print experience tackle more complex projects. The book covers all the Adobe Suite programs they need to know to produce successful projects, rather than buying 4 or 5 different books. This book is considered the complete resource for understanding the print cycle, how ink works on paper, managing fonts, using color spaces, handling images, and preparing files for print or electronic output. Print expert Claudia McCue shares her hands-on techniques to prepare files, edit photos and graphics, and prevent common problems without missing a deadline. This book is brimming with insightful advice, illustrations, and shortcuts that will have you quickly and professionally producing your work in no...

The Authoritative Guide to Grapefruit Seed Extract

Autor: D. C. C. C. N. Sachs , Allan Sachs

Número de Páginas: 132

From Candida to traveler's illness, sore throat, gum disease, flus, colds and the beyond, Grapefruit Seed Extract is earning a reputation as the most versatile mainstay of herbalists around the world - a breakthrough in alternative treatment.

Computer Arts

Número de Páginas: 474

Finding the Way Home

Autor: Gayle Heiss

Número de Páginas: 316

Health care providers conveys not only what happens to people but between them. Accounts of support group discussions give the reader the rare opportunity to hear ill people talk honestly and openly with one another.

Jazz Veterans

Autor: Chip Deffaa

Número de Páginas: 280

Jazz Veterans is a celebration of America's famous jazz musicians in words and photographs. It brings you inside the lives and the art of Duke Ellington, Sarah Vaughan, Lionel Hampton and dozens of others. Previously unpublished portraits of many of the greatest names in jazz history are presented in more than 200 brilliant photographs which complement the stories. Award-winning jazz critic Chip Deffaa shares his love of the music and his intimate knowledge of the lives and times of the musicians in this magical book. Starting with the artists whose careers began during the Jazz Age of the 1920s, continuing through the big band years and the bebop era to the age of modern jazz, over one hundred jazz greats are examined and illuminated in the context of the music they created. Many of the photographs in this book are extremely rare: Artie Shaw, Ella Fitzgerald, Benny Goodman, Billie Holiday, Chet Baker, Stuff Smith, Maxine Sullivan, Roy Eldridge - the table of contents reads like a hall of fame listing. Photographer Nancy Miller Elliott shoots the celebrities offstage and intimate, while John and Andreas Johnsen more often strive to document the performers in action. "You can catch ...

Ngondro Commentary

Número de Páginas: 154

The ngondro, or preliminary, practices are the foundation of Vajrayana Buddhism. The Dudjom Tersar ngondro, a treasure revealed by Dudjom Lingpa, a previous incarnation of Dudjom Rinpoche, is a concise, yet very powerful set of practices for turning the mind to dharma, purifying obscurations, accumulating merit, and opening the door to the mind's true nature through guru yoga.

Another Name for Earth

Autor: Eugénio De Andrade

Número de Páginas: 136

This collection of poetry by Andrade urges us to experience joy, affirm the life of our senses, and return to our innocent wonder at the beauty and magnificence of the world in which we live.

Packaging Design

Autor: Bill Stewart

Número de Páginas: 232

Packaging design became established as a specialist discipline in the 1960s, yet few books have been published that offer sound practical advice for students. Now Bill Stewart describes the whole design process from concept creation to production, including the all-important considerations of brand development and the designer's obligations and responsibilities to the environment. The methods described mirror the design process widely adopted commercially, ensuring a relatively painless transformation from student to design practitioner. This introduction to the subject is illustrated by a wide range of packaging examples and also includes useful tips and ideas for the designer. Concluding with a chapter on careers advice, the book will be of interest to all students involved with packaging, whether their specialism is structural or graphic design, product design, marketing, or consumer behavioral studies.

Abbondanza miracolosa

Autor: Perrine Hervé-gruyer , Charles Hervé-gruyer

Número de Páginas: 433

Charles e Perrine Hervé-Gruyer hanno fondato, nel 2006, la fattoria biologica La Ferme du Bee Hellouin, in Normandia, e hanno deciso di diventare agricoltori, vivendo di quello che avrebbero prodotto e venduto. Fin qui nulla di eccezionale, se non fosse che nessuno dei due aveva una formazione in agricoltura: Charles, infatti, era stato per anni un marinaio e ricercatore, mentre Perrine era un avvocato.Dopo diverse difficoltà iniziali, il loro progetto è decollato grazie alla permacultura. Creano bancali rialzati in cui coltivare gli ortaggi, un orto sinergico a forma di Mandala, dei terrazzamenti, una forest garden e molto altro!

Управление проектом в сфере графического дизайна

Autor: Коллектив авторов

Número de Páginas: 270

Книга содержит полный набор базовых знаний, необходимых начинающему графическому дизайнеру или тому, кто только собирается попробовать свои силы в этой области, а также тому, кто заказывает разработку графического дизайна и хочет общаться с дизайнером на одном языке. Здесь вы найдете сведения об основных понятиях, терминах, инструментах и техниках графического дизайна, снабженные наглядным иллюстративным материалом. Авторы начали с управления проектом — с того обязательного этапа, который часто забывают спланировать и организовать. Затем перешли к рабочим инструментам, необходимым для выполнения проекта. После этого рассмотрели разработку...

編輯設計學【暢銷紀念版】Print, Web & App！數位與印刷刊物的全方位編輯設計指南

Autor: 凱絲．柯德威爾(cath Caldwell)、尤蘭達．澤帕特拉(yolanda Zappaterra)

Número de Páginas: 245

先有準則，再談創意。掌握實用、易讀以及視覺美感的「Editorial Design編輯設計學」全方位指南。 「Editorial」原指「社論」，亦即在特定時間，對特定議題所發表的意見。編輯設計的最初任務，是要為值得訴說的故事進行全面策劃，並藉由出版刊物分享觀念、興趣或甚至品牌情報。編輯設計如今已不再局限於紙本頁面，而更常跨足到行動載具上。然而，無論是哪個時代的設計師，都肯定同意這門學問最重要的能力在於卓越的溝通技巧，與說故事的熱情。 確實傳達訊息是平面設計師永恆的課題，各式刊物如報紙、雜誌中的資訊分類更是一門精緻學問。本書由英國設計類教科書權威Laurence King出版社策劃、倫敦聖馬丁學院教授與藝術設計類書籍專職作家共同撰編課程內容，以當今主流的閱讀形式如電子雜誌、電子書、各式印刷出版品及刊物為基礎，為讀者規格化「新聞報刊類」平面設計的共通原則，並以大量優秀範例輔助說明，一本讀通這門複雜學程。...

Flyer optimal texten, gestalten, produzieren

Autor: Annja Weinberger

Número de Páginas: 236

Zu Unrecht werden Flyer oft wie eine Randnotiz im Grafikdesign behandelt – denn hier hat sich spätestens seit der Rave-Ära ein so vielfältiges wie anerkanntes und vor allen Dingen kreatives Feld aufgetan: Informationen prägnant und aufmerksamkeitsstark in Szene zu setzen, das erfordert eben sehr viel mehr als einen PC und einen Kopierer. Eine stringente und erfolgreiche Anleitung wird Designern mit diesem Band an die Hand gegeben, der zum einen die vielfältigen Einsatzmöglichkeiten von Flyern aufzeigt und zum anderen alle zentralen Grundlagen der Gestaltung praxisnah auf den Punkt bringt. Konzept, Struktur, Text, Layout, Typografie und Farbwahl stehen ebenso im Mittelpunkt wie der konkrete Projektablauf inklusive Produktion und Druck. Checklisten, Insider-Tipps und Zusammenfassungen runden den Leitfaden zu einem hilfreichen Nachschlagewerk ab.

Colorimetria Applicata 2

Autor: Claudio Terribile

Número de Páginas: 259

A distanza di cinque anni dall’uscita del libro di Colorimetria Applicata si rinnova l’appuntamento verso i temi della colorimetria con Colorimetria Applicata II. Quest’opera tratta da altri punti di vista la colorimetria in relazione al settore dell’hairstyling e nello specifico ho voluto redarre la stessa, visionando gli aspetti basilari della colorimetria in relazione alle componenti della luce che provoca nel nostro occhio delle sensazioni percettive, analizzando quella che è la teoria più famosa sulla quale si basano diversi corsi di colorimetria e cioè la famosa teoria di Itten. Inoltre Colorimetria Applicata II spazia dai temi della composizione dei pigmenti organici ed inorganici alla struttura stessa della composizione in pigmenti di un colorante cosmetico. Inoltre due capitoli importanti che ho voluto dedicare, il primo sulla colorimetria e matematica, il quale tratta con curiosità la costruzione di un colore cosmetico di cui non abbiamo a disposizione attraverso altri colori dei quali invece possiamo disporre, ed il secondo sulla consulenza dell’immagine ed i temi dell’armocromia.

Matéria Solar

Autor: Eugénio De Andrade

Número de Páginas: 136

Stunning poems by one of Europe's most famous writers, beautifully presented in a bilingual (Portuguese/English) format.